👨‍💻Businesses (Brands/Project Owners)

Brands/Project Owners (Campaign Owners)

Instantly create risk-free campaigns that create a buzz, reach the right audience and generate results.

Digital advertising is expensive, but its effectiveness is foggy. Despite many digital tracking tools, there is still no transparent way to measure the digital advertising campaign's real success to justify the return on investment (ROI). On the other hand, brands (advertisers) hardly choose service affiliates (publishers) with various digital advertising agencies and platforms. The mismatch between brands and publishers leads to the mismatch between brands and consumers (users). Imagining billions of products and services being introduced to billions of users with various interests, existing businesses, unfortunately, cannot scale at this rate; either the quality of the advertising is bad, or the cost is too high, or there are a lot of frauds. As aforementioned, the quality of advertising in existing advertising models is hard to tell, or the affiliate does not make it clear enough to their clients. Hence, publishers may be dishonest in reporting the statistics to take advantage - moreover, publishers flood users with irrelevant online advertisements. As a result, people can quickly feel annoyed and often ignore most advertisements, even using block-ad software frequently. The more digital advertising loses its effectiveness, the higher the cost for both the brand and the affiliate.

xOffer turns any online users into afffiliate. We allow brands to effectively market a product/service with a low budget, low effort, and time with a well-contained risk level while guaranteeing a high return on investment, increased brand awareness, and business growth. Of course, some things sound “too good to be true,” but the benefits are a consequence of marketing that is highly targeted and effective. Brands can identify a target market, and xOffer selects the perfect set of representatives to suit the brand. Brands only pay result-oriented. The result is measured and must be satisfactory according to the pre-agreed goal of the campaign. To lower the cost, we apply blockchain technology to remove the unnecessary fee-charging intermediator between the brands and users. To increase the quality, we apply AI and Big Data analytics in intelligent algorithms to optimize the matching between brands - affiliates – and users. All publishers' and user's activities are recorded for performance measuring. Brands can monitor the figures and report in real time on the online portal. xOffer presents each affiliate or user with only the most relevant brand information. This information is kept at a modest level to not annoy the viewers. Data is collected to analyze user behavior while preserving privacy. Campaign Creation Guideline: